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Target Women: Skin care "science"


Posted by Miriam - February 23, 2009, at 03:48PM | in Beauty , Humor

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32 Comments

[0+] Author Profile Page mandoir said:

This is utter perfection. Atop my list of pet peeves are the pseudo-"sciency" words used by hair and skin care companies to market their products. Like Pantene saying that their shampoo strengthens with "amino proteins." Really! I wonder what Pantene thinks all of those other non-amino proteins are composed of!

[0+] Author Profile Page Roodies24 replied to mandoir :

hahahaha yes.

[0+] Author Profile Page thegecko replied to mandoir :

I have to imagine that term was coined by some advertising exec who forgot everything they learned in science class and assumed we had too.

[0+] Author Profile Page mandoir replied to thegecko :

Or even just the latter half, which is potentially more enraging.

[0+] Author Profile Page thegecko replied to mandoir :

Yeah, that thought had crossed my mind too...

[0+] Author Profile Page Dominique said:

I laughed several times at that video - especially the "collagen biospheres" - wtf??

[0+] Author Profile Page MLEmac28 said:

I've always thought that the wave could be another Harry Potter Nimbus 2000. I love Sarah Haskins

Oh my gosh, that's EXACTLY what I thought of when I saw the Wave! Hahaha, that's so priceless!

I think that my feelings towards Sarah Haskins can be summed up by the following: <3<3<3

[0+] Author Profile Page Chrissy said:

My roommate is an organic chemistry major, so she has a set of those ball and stick models to make molecule models with. Sometimes when one of us is using any kind of product on ourselves, we whip out her O-chem kit to do fake commercials, like those.
Oh, skin care business- what do women know about science? Let's just throw some circles connected with lines, they'll believe that.

[0+] Author Profile Page hoolissa said:

haha. i want me some neutrogena waaaave.

[0+] Author Profile Page TheKeshKesh7 said:

We are way ahead where it counts... on the surface.
Priceless.

[0+] Author Profile Page lrnelson said:

I've been giggling over the REAL reason anyone would by the Neutrogena Wave ever since I first saw the commercial. I would love to see a long-term study of the ways in which vibrators have been discreetly sold over the years...shower massages, the Hitachi Magic Wand, vibrating exercise belts--seems like there's a rich history there!

[0+] Author Profile Page Maeve replied to lrnelson :

Sarah giggled too, which made me smile. :-) I know some states still outlaw vibrators, but surely people who live in those states could still buy them online instead of having to resort to faux vibrators like the Wave thing?

[0+] Author Profile Page vegkitty replied to Maeve :

There's a loophole on the vibrator issue. I'm from GA and have bought both my Battery Operated Boyfriends there. There's just a big sign in the sex shop that says, "ITEMS ARE FOR NOVELTY USE ONLY. ANY OTHER USE IS STRICTLY FORBIDDEN."

Yeah... it's a back-ass-wards state.

I would think that outlawed masturbation would be that much more exciting though!

[0+] Author Profile Page lrnelson said:

I've been giggling over the REAL reason anyone would buy the Neutrogena Wave ever since I first saw the commercial. I would love to see a long-term study of the ways in which vibrators have been discreetly sold under various guises over the years...shower massages, the Hitachi Magic Wand, vibrating exercise belts--seems like there's a rich history there!

[0+] Author Profile Page MadMaxine said:

"But can a robot lady learn to love??"

I heart Sarah Haskins! :D

[0+] Author Profile Page bethechange23 replied to MadMaxine :

yess!! that was my favorite part! genius! :P

[0+] Author Profile Page defenderofpants said:

Sarah Haskins is so rad.

i've always been amused by the language they use in soap ads. especially now that they make soap exclusively for men. they make washing up sound like some sort of intense battle against dirt.

She's just great! Whenever my boyfriend and I are watching TV, I am always flipping out over stupid commercials, sexist language, and other such crap that constantly gets thrown at us. Thank you Sarah for making me laugh at things that usually just piss me off. Looking forward to the next Target Women!

"If it wasn't for science, you'd just be clean."

Ha, micro-clean? What?

I'll consider buying The Wave when Neutrogena comes out with the plug-in variety. Oy.

[0+] Author Profile Page MaggieF said:

I like how they've decided that if they tell you it has some kind of plant in it, you'll think it must be some amazing awesome thing because OMG it has plants in it! And I think they just pick random ones, too. How about Joshua tree? Or deadly nightshade--oh wait.

It's sad that we're so used to having so much artificial crap in everything that having any plant seems amazing.

[0+] Author Profile Page Maybe I'll Catch Fire said:

Anyone else riled by their use of statistics? They'll claim 90% of women agreed, and then in tiny print at the bottom of the screen/page, it will say based on a survey of 40 or a similarly small number.

[0+] Author Profile Page yun_chun said:

Oh my goodness, thanks for the introduction to her - she's amazing!

"Epidermis, dermis, 7 non-existent layers of skin & right down to the marbles!"

"I didn't know I had skin aging. But apparently I've had it for almost 30 years!"

Wow...amazing.

This woman has taken every critique I've ever made of ads and made a career out of it. I couldn't be more proud!

So many people have told me that I read too much into this stuff. But when it's every single commercial, every single day and the average person watches, what 3-4 hours of TV a day (and that's being kind)- How much then is the average woman bombarded by this crap? And when we will learn that everyone HAS to get old at some point? Sure, you can put it off, but you'll only get it that much worse when age catches up with you and slaps you for making it run for 3 decades.

I have to admit I tend to fall for the face cream super-amino acid that cleans, moisturizes and does the laundry, just like the ad promised.

"Nine layers deep." I love that one. "Past the dermis and right down to the marbles." Priceless. Because women never learn anatomy or science stuff. No woman knows that skin only has three layers. We'll just believe the molecules and pseudo-jargon. *rolls eyes and goes back to reading "The Feminine Mystique"*

Ah, pseudo-science, how the advertising world loves you. Good thing, too, 'cause I sure as heck don't. I've been onto them ever since I ran out of shampoo in junior high and Mom made me read the ingredients list on the dish soap -- practically the same stuff except the fragrance, and a good substitute in a pinch. Liquid soap is liquid soap, no matter what else they might mix in.

Also? What's wrong with looking your age? I've earned these wrinkles and gray hairs, dammit. They're battle scars. Our culture used to respect its elders. (Now get off my lawn. :p )

Oily/Acneic skin tends to be shiny with enlarged pores, have poor circulation and is prone to blackheads, blemishes and sometimes clusters of pimples. If neglected and uncared for, these blemishes can advance to a worsened stage and leave you with scarred and pitted skin. Avoid harsh, drying products and keep skin well moisturized with light, oil-free products.
I learned this at: http://www.yourbeautifulskinonline.com/oily_acneic_products.html

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